Our SEO approach There are 2 main factors that are important in how high your web site rates when someone performs a search on Google(SERP). The content of your site and how many quality links point to your site(backlinks). If you ask for our optional extra, entry level SEO package, we will seek to address both these questions in an effort to get you on a good start with the search engines. At no time will we use any tactics that will give you a temporary boost, but cause you to be punished by the search engines, later on. Content / Keyword optimisation To make the content work for you, we will need a list of keywords, that you would like to have, lead to your site through Google and the other search engines. We will then work to make those words more visible to the search engines, on your web pages.

At Web Design 4 London we believe that content is king.  

Backlinks

The more quality links point to your site the more important your site will seem to Google and the higher you will rank on the searches. The key word here is quality. If you purchase our entry level SEO product we do a partially automated submission of your site to 100 web directories. Doing it this way will make sure that your site is listed in the correct category and make the link much more relevant to the search engines.

Of course one can go much further than this. If, the keywords that you are looking to get is very popular, you will have to. We can consult with you on how to get the best bang for your buck in online advertising.